Valid HTML 2.0!

Most pages on the World Wide Web are written in computer languages (such as HTML) that allow Web authors to structure text, add multimedia content, and specify what appearance, or style, the result should have.

As for every language, these have their own grammar, vocabulary and syntax, and every document written with these computer languages are supposed to follow these rules. The (X)HTML languages, for all versions up to XHTML 1.1, are using machine-readable grammars called DTDs, a mechanism inherited from SGML.

However, Just as texts in a natural language can include spelling or grammar errors, documents using Markup languages may (for various reasons) not be following these rules. The process of verifying whether a document actually follows the rules for the language(s) it uses is called validation, and the tool used for that is a validator. A document that passes this process with success is called valid.


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from Wikipedia
Website monetization is the process of converting existing traffic being sent to a particular website into revenue. The most popular ways of monetizing a website are by implementing pay per click (PPC) and cost per impression (CPI/CPM) advertising. Various ad networks facilitate a webmaster in placing advertisements on pages of the website to benefit from the traffic the site is experiencing.

The two most important metrics that matter to a web publisher looking to monetize their site is "Fill Rate", or the % of inventory where ads can be shown by a partner advertising network, and eCPM, which is the effective cost per thousand impression dollar amount that is paid out to the publisher for showing ads to their audience.

Additionally, aside from typical ad display and various advertising generated revenue, some webmasters or site owners utilize Lead Generation to monetize Internet traffic to a website by creating leads or inquiries from submission forms or phone calls from interested consumers and then delivering those leads to a business seeking that type of inquiry.

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This page was last updated April 17th, 2020 by Kim.S
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